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Written by Nadia Orona
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Sunday, 17 February 2008 |
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Page 1 of 2 LeadMaster Online CRM, featured for be On-demand, no need any software or hardware to use it and the company no need to be pay attention about upgrades, maintenance or IT costs.
LeadMaster Online features: • Centralization of the inquiries and leads form different sources, this for further qualification, rules-based assignment and follow-up.
• Roles and permissions for sales are customizable and have access to the data through online access; these permissions are also available for distributors, channel partners and third party support vendors.
• Track leads
• LeadMaster Online support sales force automation (SFA), to increase sales productivity and manage interactions with prospects and customers.
• Support to close the loop between market and sales functions.
• Measuring of Return on Investment (ROI) to establish targets in the marketing campaigns.
• For marketing intelligence are used Data mine.
LeadMaster Online CRM Products:
Lead Tracking
LeadMaster LeadTracking supports the process of track leads and also the process of close the loop between demand generation to lead closure. Using this service is possible determine where the lead are converted into revenue.
LeadMaster LeadTracking, can be used as a centralized web-based database, the leads can be capturated of different sources, as other enterprise applications, telemarketing campaigns, direct mail, event registrations, etc. This data can be used in Data Mining. Also the leads can be assigned to sales reps and channel partners and sent them email notifications.
LeadMaster LeadTracking, follows the cycle of the leads, the data are maintain in journals, with the purposes of provide valuable feedback on lead quality and indicate progress in the sales process.
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