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Written by Nadia Orona
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Saturday, 25 August 2007 |
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Microsoft Dynamics CRM is a Customer Relationship Management (CRM), which maintains a whole and clear picture of customers. The modules of Microsoft Dynamics CRM are sales, marketing and customer service. It’s a flexible system and provides features and capabilities easy to use, even for companies with higher levels of complexity in their sales processes, helps to improve the way sales and marketing targets for new customers, manage marketing campaigns and drive sales activities.
When an organization uses Microsoft Office system applications, including Microsoft Office Outlook, Microsoft Dynamics CRM is the fastest to adapt to the CRM capabilities of any organization, besides has the characteristics to delivers lower training costs, broader user adoption, less application-switching, higher productivity, and fast return on investment.
Microsoft Dynamics CRM offers:
• Easily extract of information into Office system applications such as Microsoft Office Excel spreadsheet software and Microsoft Office Word processing software • Access to the data in a quick and easy way • Customize the way that he user sees the information, to view only the customer data that is needed at that moment • Schedule activities by resource, time or service • Powerful reporting and analysis tools • Support access in the most popular portable devices • A marketing automation module that makes it easy to build customer or lead lists, create targeted marketing campaigns, track the progress of those campaigns, and follow up on campaigns. • Allows marketers and salespeople to send out e-mail blast to targeted lists and track responses. • Schedule all aspects of service request. • Automate repetitive tasks • Fast data searches across large volumes of customer data • Simple and fast connectivity to external data sources that provides important information • Provides to the IT staff the information to manage a CRM system For more information go to the provider's home page: Microsoft Dynamics CRM 
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